Louise Hunter – Business Incubation Manager – University of Wolverhampton.

Based at SPARK Business Incubation Hub, I have been fortunate, over the years, to see first-hand how Carl has built relationships and brought in opportunities and projects for SPARK’s new start companies encouraging the growth of new affiliations and connections across the region. For SME manufacturers needing to start or improve their marketing activities, this handbook is a straightforward no nonsense guide. It’s easy to follow with sound, practical advice and lots of actionable ideas – a truly invaluable resource.